Develop and deliver other-centered strategic messages (in face-to-face, public, or digital contexts)
Artifact 1
"HIS Envoys Group Branding Project"
Branding projects are a major form of strategic communication in that it creates the foundations for a business in their type of service, business identity, target market, type of service, product value, etc. There are countless aspects to consider in a branding project, beyond just a stylish logo. To create a business identity is to consider everything that the business owner values in business and what they desire out of it. This project in particular was strenuous in that it was the combination of two already existing corporations.
Artifact 2
"HIS Envoys Group Business Cards"
Business cards are one of the most simplistically strategic forms of communication in that it allows for one individual to communicate to another that they have a helpful product to sell. The other-centeredness aspect of business cards is the opportunity to make something that people want to see and enjoy. Business cards are more than just a wallet decoration. They are for the purpose of instilling an urge in someone to engage with another individual in business.
Artifact 3
"Envoy Financial Signage Design"
The following signage project was for Envoy Financial, which is a financial planning firm in Colorado owned by Tim Newell of Harvest Investment Services, LLC. The signs were created to enliven the identity of the firm as trustworthy and effective, as well as an outstanding company to work with.
The three entities listed on this front door sign are owned by Tim Newell and are closely cooperative in their business function. The ideal sign, then, was the combination of each of them in three slightly altered icons that resemble one another in some way.
